EXPO 2020 DUBAI MONOPOLY LAUNCH

During Expo 2020 Dubai, Monopoly created a limited edition boardgame to commemorate the event. I was tasked with conceptualising and directing a film to launch the new game and raise awareness amongst fans. The film was a fun adventure through the Expo 2020 Dubai site, featuring Mr Monopoly as our wayward hero. The boardgame sold out nearly instantly.

Client: Expo 2020 Dubai

Title: Monopoly Launch

Platforms: Instagram

Roles: Conceptualisation, Scriptwriting, Storyboarding, Directing, Post Production