ETIHAD AIRWAYS
We were approached by Etihad Airways to create a destination campaign for Abu Dhabi leveraging the airline's connections with the New York City Football Club. Our aim through the film was to show how much is on offer in a city that is often seen as a layover spot.
Client: Etihad Airways
Title: 24 Hours In Abu Dhabi
Platforms: Social (YouTube, Facebook, Instagram)
Roles: Creative Direction, Conceptualisation, Scriptwriting